Number 85. You need to know what you’re looking for.

What’s the right direction for you? What career would suit your needs and abilities and help you realized your goals?

What Most people Focus on when they ask these Question is finding out about careers, getting more information about what’s out there. But before you can make sense of What’s out there, you need to understand yourself.

The details of a job are trivial compared to the importance of knowing who you are, what you can do, and what you want to do.

Cindy Deppe owns one of the last drive-in cinemas in Pennyslvania. Cindy faces the same pressures that have driven almost everyone else out of the drive-in business. The land is too expensive to use for films. People don’t want to sit in their cars when they can sit in air-conditioned cinemas with reclining seats.

Yet Cindy is still in the business. In fact, she says she’s doing quite well.

Cindy has marketed her cinema to attract not only the traditional local family cinema crowd, but also the people who live hours away but are nostalgic for the old-time drive-in cinema.

One of her friends calls her a master of marketing. Cindy says, “Well, I guess there’s some truth to that, but I couldn’t sell something I didn’t love, and I love this place.”

Those who are indecisive about their career and long-term plans are 66 per cent less likely to feel that they understand their own identity.